The PENTAWARDS gala is one of the most exclusive events for designers in the packaging industry. For 16 years, it has been gathering the world’s leading and recognised creators, and this year, two designers from our company were among them.
Jędrzej Kubacki and Hubert Kozak submitted their BEARDMAN project in the PENTAWARDS competition. In one of eight categories, G.03: Professional conceptual work – body, skin, health & beauty, they received the prize: SILVER PENTAWARDS 2023. The category includes projects created by designers, involving a concept product or a product which has not yet been introduced to the market.
The project was appreciated by the 50-person jury – experts from the packaging industry and creative agencies from over 20 countries, who cooperate on a daily basis with brands such as: Netflix, Lego, Microsoft, Puma, The Walt Disney Company, PepsiCo, Unilever and Estée Lauder.
The PENTAWARDS award is a confirmation of global excellence in packaging design. We are proud that our colleagues’ idea was appreciated and that once again we have presented our position on the international arena.
The idea behind the project was to create a functional, unconventional and elegant packaging for beard care cosmetics, which could be distributed by barbershops, at the same time giving it a second life: it can also serve a an aesthetic decoration in our bathroom or a piece of a tasteful traveler’s equipment. The packaging includes a mirror and a replaceable inner insert, which allows for easy modification of the cosmetics set.
One of our values is NOVELTY, which means that:
we are open to new challenges and searching for the best solutions together. Development and innovation are our future.